Novaon Digital has just been honored by Meta for its innovative, diverse and innovative applications that help businesses unlock the power of conversation.
The award has proven the success of Novaon Digital after a strong transformation to create comprehensive and diverse brand experience solutions for all customers.
According to Meta, Vietnam has the highest rate of Business Messaging usage among the countries surveyed: 73% of Vietnamese consumers surveyed use conversation to approach businesses. About 40% of Vietnamese consumers said they increased the frequency of conversations with businesses. At least 1 in 3 Vietnamese consumers talk to businesses once a week. Conversational business is popular among all age groups, especially Millennials and GenZ.
The appeal of Conversations from Messaging Platform to businesses that want to communicate with customers is crucial. However, just applying it is not enough to meet customer expectations. In fact, businesses are having difficulty in getting lead data from advertising platforms on many different channels to flow into CRM. This, disrupting data systems, affecting processes and people, businesses need a tool powerful enough to connect this huge data.
At the Vietnam Business Messaging Awards 2023, Meta also mentioned many new points of Business Messaging. Business Messaging solutions and tools are powered by cutting-edge technology, helping businesses reach the most potential customers and bring personalized messaging experiences easily and efficiently. This also helps businesses optimize their advertising costs and at the same time provide the smoothest connection experience with their potential customers, increasing conversions and revenue.
Grasping this need, Novaon Digital brings a solution with a new product with core technology and comprehensive brand experience services to help optimize management for customers. In the process of upgrading the customer experience, always looking for new solutions, applying more technology elements and creating content, to increase maximum efficiency and create a more positive experience for customers has been consistently acted upon by Novaon Digital.
\
Winning at prestigious awards has recognized the efforts of the creative team from Novaon Digital. This is also the motivation for Novaon Digital to constantly exploit the power of Strategy – Technology Solutions – Innovative Creative Thinking, developing more interesting and effective solutions for future marketing communication campaigns. From there, creating comprehensive brand experiences, especially in the context of being led by digital technology.